Highly educated, well informed, ambitious and energetic, the youth have what it takes to succeed in their respective careers and ultimately in life. Unfortunately, opportunities in the labour market are limited. According to a 2023 report by the Federation of Kenya Employers ( FKE), at 35%, Kenya’s unemployment rate is estimated at a staggering 67%. In a bid to overcome this hurdle, many young people in the country have ventured into entrepreneurship. Whereas some of them have been successful, others have not fared well hence the need to give them the necessary support. This can be through helping them to build strong networks with potential clients and service providers, access capital and market for their products as well as services, and most importantly, build resilience.
Through our monthly business magazine (Biashara Leo) we have showcased , over two hundred successful businesses owned and managed by young entrepreneurs since 2007. This has given us an opportunity to interview and gain first-hand experience regarding the lows and highs of young entrepreneurs in diverse fields like : agribusiness, information and communication technology ( ICT), hospitality , real estate, and media. By gathering information on how young entrepreneurs identify the fields that they ultimately venture into, navigate the start-up stage and fight to grow to the next level, we have been able to appreciate that entrepreneurship is not for the faint hearted. It is a grueling journey with many pitfalls. By and large, only those who build resilience and are passionate in their respective businesses are able to succeed. As celebrated playwright and poet, William Shakespeare said in his play, Julius Caesar : “ Ambition should be made of sterner stuff.”
Shaping youth’s mindset through agribusiness
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Agribusiness has increasingly positioned itself as a transformative force in the global economy, offering scalable solutions to poverty, unemployment and food insecurity. By bridging the gap between agriculture and enterprise, agribusiness provides a dynamic platform where innovation meets opportunity especially in emerging markets. Today, agribusiness is proving to be a game changer in transforming lives. […]
Kenyan’s economy, like that of many African nations, is heavily reliant on agriculture. However, realizing its full potential requires a fresh perspective, one that positions youth as catalyst of innovation in the sector. By equiping young people with the right skills, mentorship, access to capital and policy support, agribusiness can shift from being a fallback […]
In recent years, agribusiness has emerged as one of the most promising sectors of economic growth, food security and job creation across developing economies particularly in Africa. However, despite the sector’s vast potential, youth participation remains significantly low. One of the most overlooked barriers to meaningful engagement is not access to land or finance but […]
As the demand for sustainable food systems and youth employment continues to rise, StunnerBiz Mashinani is just around the corner. Themed ‘Shaping Youth’s Mindset through Agribusiness,’ this timely event is designed to bring together aspiring young agripreneurs, industry experts, educators, policymakers, and keynote speakers for powerful conversations around unlocking opportunities in the agricultural sector. Scheduled […]
In Kenya and across much of Africa, agriculture has long been seen as the domain of the older generation, a career of last resort for the youth. Despite being the backbone of our economy, farming is often perceived by young people as outdated, labor-intensive and unprofitable. This perception is a major barrier to meaningful youth […]
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